Methodology for statewide “Campaign 2020” survey by Morris Leatherman and Rapp Strategies
The study contains the results of a survey designed by Rapp Strategies and The Morris Leatherman Company, administered to 800 randomly selected adult residents in the State of Minnesota. The demographics of the sample match the demographics of Minnesota’s 18+ population in the areas of age, geography, gender and income. Professional interviewers from Morris Leatherman conducted the survey by telephone between January 20th and February 7th, 2020. The typical respondent took twenty-four minutes to complete the questionnaire. Cellphone only households with 42% of the sample; landline only households with 10% of the sample; with the remaining 48% have both cellphones and landlines. The results of the study are projectable to all adult residents in Minnesota to within ± 3.5 % in 95 out of 100 cases.